The Chatsworth Collection acquired by American Stationery Retail
In a letter to their dealers dated July 10, The Chatsworth Collection announced that it had been acquired by American Stationery Retail. American Stationery Retail is located in Peru, Indiana and has been making fine stationery since 1919.
Chatsworth, known for their eclectic and trendy stationery and invitation collections of Robin McGuire, Frederick Beck, Gene Bliley and Blue Mug will now be consolidated into American Stationery Retail’s family of companies which includes Rytex and Inkwell, the personalized division of Inviting Company.
While it is difficult to imagine California’s Robin McGuire going entirely Hoosier, it is clearly a sign of the times that leading stationery design firms are having to seek the comfort of mass-merchandisers to survive. According to the communique, several of the personalized albums will be consolidated. As a dealer, we are hopeful that the integrity of Chatsworth’s great designs will survive the acquisition.
July 28th, 2009 at 10:28 pm
The American Stationery Collection, as the group of B2B brands has been named, also include dinky designs. ASC announced this acquisition in January 2009. Founder, Denise Schroeck, accepted a position within American Stationery to play a role in building dinky designs and all the brands of The Chatsworth Collection.