It’s The Stationery Loft, please!
Getting good press is normally quite helpful for a new business. In an otherwise excellent article introducing The Stationery Loft to Lakeland, Florida, the Ledger mistakenly referred to this new store as The Stationary Loft. I realize that proper spelling is becoming somewhat of a lost art and, indeed, a deterrent to speed-texting by today’s younger generation. Nevertheless, there is nothing that makes a stationer more upset than finding stationery spelled incorrectly. Please, stationery is spelled with an ery, not ary!
On behalf of bricks-and-mortar stationers everywhere, we would like to welcome Heidi Campbell and Mary Bayes to the joys of selling fine stationery and custom invitations. Polk County will be well-served by people who are passionate about fine paper and have the elegance and grace to word (and spell!) invitations properly.
Richard W. May
Founding Member of the Stationers Guild
August 22nd, 2009 at 3:07 pm
Gosh, since they are giving the news away for free, I guess they are finding it difficult to find anyone who can spell.
August 22nd, 2009 at 4:04 pm
As someone reminded me the other day, to remember the correct spelling for our business is “E” for envelope!