Bar and Bat Mitzvah Invitations from Arabella Papers
At the National Stationery Show in May, I had the opportunity to chat with Sugandha Rosenhaft, the President and Creative Director for Arabella Papers. The occasion of the meeting was to introduce Arabella’s new Custom Bar and Bat Mitzvah Invitation Album, scheduled to be released later in the summer.
- Sugandha Rosenhaft of Arabella Papers
Sugandha, shown above with sample Bar/Bat Mitzvah invitations in the background, was justifiably excited about these substantial and attractively designed invitations. For a stationer, there are few events more rewarding than working with a family to craft an invitation for their daughter’s or son’s Mitzvah. The paper stock is substantial - often layered in an array of bold colors - and each invitation incorporates motifs, monograms or font styles that complement the color scheme of the invitation.
Sample Arabella Bat Mitzvah with Die-cut Flower
Arabella Papers, with its patented Bellpress printing method, truly outdid themselves with this stunning new album that we recevied last week. I was most impressed with the contemporary and sharp new invitation designs as well as the large array of customization options.
Sample Bar/Bat Mitzvah Invitations from Arabella Papers
While some of the customization features may seem overwhelming, Arabella Papers has greatly simplified the process with a clear and articulate explanation at the beginning of the Custom Bar and Bat Mitzvah album. For instance, they show 6 basic invitation paper styles – including one circular invitation - that range in price from $5 to $16 (including envelope). To the basic paper style can be added “upgrades,” such as a wallpapered back to the invitation, or “additions,” that range from liners to direction cards. For those working on a budget (and who isn’t these days), this upfront explanation saves much time and anguish in sorting through the cost of specific customization options.
While Arabella Papers is rather new, they have left a strong imprint on the industry with their fresh new designs, bellpress printing process and a very responsive staff from their Atlanta facility. If you are not familiar with Arabella Papers, I strongly suggest that you schedule an appointment with a Guild Member stationer that carries Arabella Papers.
Richard W. May
Therese Saint Clair