The Stationers Guild

Archive for the ‘Holiday Cards’ Category

Last days for Christmas Photo Cards

Wednesday, December 21st, 2011

As a stationer, I am repeatedly questioned if digitally-reproduced Christmas photo greeting cards are “far better” over 4″x 6″ pictures attached to a personalized holiday photo card. There actually is no easy response to this question, however I will contribute a few observations that you will find helpful to take into account when reaching final decision.

While the printing quality of digital prints has improved appreciably, prints produced at photo shops still have a decided edge. This shouldn’t be unexpected given that commercially produced photographs are produced under optimum print conditions using paper stock created specifically to produce uniform high-quality prints. Though I have come across outstanding digital photos using high quality ink jet printers on specially formulated photo papers, this printing technique should be left to experts.with proper printing and developing equipment.

Digitally-reproduced Christmas personalized photo cards are often less expensive than photographs placed on Christmas greeting cards. The cost of digitally printed photo cards is usually a result of the paper weight and originality of the design and style the photo card templates. While many photo greeting cards seem like commercially made junk mail, a few leading design companies have stunning window frames to showcase your photograph.

There’s a widespread false impression that “it is more convenient” to pick a digital photo card over a traditional photomount holiday greeting card. This is certainly not the case. When you print digitally you possess an unlimited selection of color alternatives. We’ve all too often observed the annoyance than sets-in when a client is faced with countless design and color options to print their digital photographs. Engraved frames from reputable printing companies and designers are typically of much higher quality than the limited template selections offered by most online printers.

Crane & Co., two of the leading holiday photo card designers and printers, give the buyer a choice of using adhesive strips to mount your photographs or having the picture printed digitally on the very same top quality paper stock. The cost of both Crane’s and William Arthur’s holiday photo card is identical regardless of printing process is selected. While the standard of photo prints is superior to digitally reproduced pictures, printing your photo card digitally can save you time and $0.19 per photograph print.

To view the many printing options offered, we recommend that you contact a Guild member store in your area to determine which printing process works best for your family photograph this Christmas season.

Richard W. May
Therese Saint Clair

Leave your comment (1 Comment so far) »

Digital Holiday Photo Cards Ideas

Friday, December 16th, 2011

Being a stationer, I am often questioned whether online digital Christmas holiday photo cards are “nicer” than 4″x 6″ photos attached to a customized holiday photo card. There actually is no straightforward answer to this question, but I will share several insights that might be useful to think about when making your decision.

Even though the reproduction quality of digital photos has improved substantially, pictures developed commercially still have an advantage. This is really not a revelation considering the fact that commercially reproduced pictures are produced under ideal developing circumstances utilizing papers specifically designed to make uniform high quality photographs. Even though I have seen exceptional digital photographs using hi-res photo printers on specially formulated photo papers, this printing technique is ideally left to specialists.with proper printing equipment.

Digitally-printed Christmas holiday photo cards are often less costly than photos placed on Holiday photo cards. The cost of digital photo cards is generally a function of the paper weight and uniqueness of the design and style the card templates. Although some Christmas photo cards are like commercial junk mail, some leading design companies have exquisite frames to showcase your photograph.

There is a wide-spread misconception that “it’s easier” to select a digitally-reproduced photo card than a traditional photo-mount holiday greeting card. This is certainly not the truth. Any time you print digitally you have an infinite choice of color possibilities. I’ve all too often seen the annoyance than occurs when a client is confronted with a lot of color choices to print their photographs.Engraved photo frames from reputable paper companies are often of far better quality when compared with the limited design template selections supplied by most online print companies.

William Arthur, two of the leading holiday photo card designers and printers, provide the client the option of using photo-mounts or getting the photo imprinted digitally on the same premium quality paper stock. The price of both Crane’s and William Arthur’s Christmas photo card is the same irrespective of printing process is chosen. While the caliber of photo prints is better than digitally reproduced images, printing your photo card digitally could help you save some time and $0.19 per photo print.

To see the many printing alternatives offered, we suggest that you contact a Guild member store in your neighborhood to see which printing process works best for your family picture this Christmas season.

Richard W. May
Therese Saint Clair

Leave your comment »

Photomount or Digital Holiday Photo Cards?

Tuesday, December 13th, 2011

With all the simplicity of digital cameras and improvements in offset printing, this season a great number of households will digitally print family photographs on their annual holiday card. What could possibly be easier? Merely upload your image to an online printer, find a design template, crop your image, click the print icon and your printed Christmas cards will be mailed to your home.

Crane Holiday Photo Card

This sounds like an idyllic state of affairs, but photography professionals unwaveringly insist that digitally-imprinted holiday photo cards are not nearly as attractive as photos attached to the greeting card. One knowledgeable stationery store owner and amateur photographer remarked, “Digitally reproduced holiday cards simply don’t have the quality and print image resolution of photographs developed by a commercial printer. Some digital holiday photo cards can be quite attractive, but when you compare them side-by-side, the distinction is clear: Photomount greeting cards win hands-down.”

Not every person would go along with this assessment, but certainly when you consider the “convenience factor” and reduced price tag, it is no shock that consumers have migrated toward digital holiday cards. “Let’s admit it,” said this seasoned stationery store owner, “you are getting a nice quality photo card – maybe not the best – however, you avoid the hassle of mounting the photos with adhesive tape.”

Due to this change in consumer buying behavior, leading printing companies have moved quickly to increase their digital printing capabilities. Actually, industry leaders, Crane & Co. and William Arthur now provide clients a choice of imprinting their photograph on the Christmas photo card or placing their photographs on beautifully designed greeting cards – often engraved – with pre-applied adhesive tape.

To appreciate the variations in both printing techniques, it is wise to visit a qualified stationery store in your neighborhood to see printed examples personally. Whichever printing option feels like a fit, a variety of printing companies are in the midst of their holiday card sale. Save anywhere for 20% to 50% by ordering your holiday photo cards before the end of September.

Sheila May is the owner of Therese Saint Clair, a stationery store located in Greenwich, CT. She writes frequently about photo greeting cards and holiday greeting card trends.

Leave your comment »

Christmas Photo Cards: Making the Right Choice

Monday, December 12th, 2011

Being a stationer, I’m repeatedly questioned if digital camera Christmas holiday photo greeting cards are “better” than 4″x 6″ photographs attached to a personalized holiday card. There really isn’t any easy reply to this question, but I will contribute a few insights that you will find useful to consider when reaching your final decision.

Even though the printing quality of digital prints has improved appreciably, prints developed at photo shops continue to have a clear edge. This shouldn’t be a revelation as commercially reproduced pictures are produced under the most desirable print circumstances using papers specifically made for making consistent high quality photos. While I have come across excellent digitally reproduced photos utilizing high quality photo printers on archival papers, developing high quality photos is best left to specialists.with the appropriate printing equipment.

Digitally-reproduced Christmas photo cards are often more affordable than pictures attached to Seasonal custom greeting cards. The price of digital photo cards is generally a function of the paper weight and originality of the design the photo card templates. Although some photo cards look like commercially manufactured promotional mailers, several quality printers and designers have exquisite frames to showcase your family photo.

There exists a widespread false impression that “it is easier” to select a digital holiday card than a traditional photo-mount holiday greeting card. This is definitely not the case. Anytime you create digital prints you possess an infinite array of coloring choices. I have all too often witnessed the frustration than develops when a client is faced with a great number of design alternatives to print their photographs. Engraved frames from reputable paper companies are usually of superior reproduction quality when compared with the limited template selections supplied by most online print companies.

Crane & Co., two of the main Christmas photo card creative designers, offer the client a choice of using photo-mounts or having the picture printed electronically on the very same high quality cardstock. The price of both Crane’s and William Arthur’s Christmas photo card is the same regardless of printing process is selected. While the caliber of photo prints is better than digitally reproduced pictures, printing your photo card digitally could help you save time and $0.19 per photo print.

To see the many printing alternatives available, we suggest that you contact a Guild member store in your area to determine which printing process works best for your family picture this Christmas season.

Richard W. May
Therese Saint Clair

Leave your comment »

Digitally Printed Holiday Greeting Photo Cards

Tuesday, December 6th, 2011

Together with the convenience of digital cameras and advances in offset publishing, this holiday season quite a few households will digitally print family pictures right on their annual Christmas greeting card. What can be simpler? Just upload your photograph to an online printer, choose a template, crop your image, click the print button and your printed Christmas greeting cards are shipped to your residence.

William Arthur Photo Card

This appears to be an idyllic situation, but photography professionals unwaveringly insist that digitally-imprinted Christmas photo cards aren’t nearly as enticing as pictures mounted on the card. One seasoned stationery store owner and recreational photographer said, “Digitally reproduced photo cards simply don’t have the high quality and print image resolution of photographs developed by a commercial printer. Some digital photo greeting cards are quite quite attractive, however, if you do a comparison side-by-side, the actual difference is pretty obvious: Photomount greeting cards win hands-down.”

Not everybody would accept this evaluate, but plainly if you consider the “convenience factor” and lower overall cost, it is no shock that buyers have moved in the direction of digital holiday cards. “Let’s be realistic,” remarked this knowledgeable stationery store owner, “you receive an attractive quality holiday photo card – maybe not the best – but you avoid the need for mounting the photographs with adhesive tape.”

Due to this change in consumer purchasing tendencies, main-stream printing firms have moved rapidly to boost their digital printing abilities. Actually, industry leaders, Crane & Co. and William Arthur now provide its clients a choice of printing their photograph on the holiday photo card or placing their photographs on beautifully designed greeting cards – often engraved – with pre-applied adhesive tape.

To see the variations in both printing processes, it is prudent to visit a certified stationery store in your neighborhood to check out printed examples personally. Regardless of what option works for you, a number of printing companies are in the middle of their holiday card sale. Save anywhere for 20% to 50% by ordering your photo greeting cards prior to the end of September.

Sheila May is the owner of Therese Saint Clair, a stationery store located in Greenwich, CT. She writes frequently about photo greeting cards and holiday greeting card trends.

Leave your comment »

Think Digital Holiday Photo Cards

Tuesday, December 6th, 2011

Being a stationery store owner, I am repeatedly questioned whether digital camera Holiday personalized photo cards are “nicer” when compared to 4″x 6″ photographs mounted on a personalized Christmas card. There actually is no straightforward answer to this question, but I will share a couple of insights that might be helpful take into consideration when making your choice.

Even though the printing quality of digital prints has improved considerably, photographs developed commercially have a clear edge. This shouldn’t be surprising considering that commercially developed photographs are produced under ideal developing conditions utilizing papers manufactured to make consistent high quality prints. Even though I have seen exceptional digitally reproduced photos using high quality printers on specially formulated photo papers, this printing technique should be left to experts.with well-calibrated printing and developing equipment.

Digitally-reproduced Christmas holiday custom photo cards are likely to be more affordable than photographs attached to Holiday greeting cards. The cost of digitally printed photo cards is often a result of the paper weight and uniqueness of the design and style the photo card templates. While many photo cards look like commercial promotional mailers, some leading design companies have attractive window frames to showcase your photograph.

There exists a wide-spread false impression that “it is more convenient” to pick a digital holiday card rather than a traditional photo-mount holiday greeting card. This is certainly not the truth. Anytime you create digital prints you possess an infinite selection of coloring possibilities. I’ve all too often witnessed the stress than sets-in when a buyer is faced with numerous design alternatives to reproduced their digital photographs. Engraved and printed frames from prominent printing companies and designers are generally of far better quality when compared with the constrained web template choices offered by most online printers.

William Arthur, two of the main Christmas photo card creative designers, give the client the choice of using adhesive strips to mount your photographs or getting the picture imprinted digitally on the very same high quality paper stock. The price of both Crane’s and William Arthur’s Christmas photo card is identical no matter what printing process is elected. While the caliber of photo prints is superior to digitally reproduced pictures, printing your photo card digitally can save you some time and $0.19 per photograph print.

To view the many printing choices available, we suggest that you contact a Guild member store in your area to see which printing process works the best for your family photograph this Christmas season.

Richard W. May
Therese Saint Clair

Leave your comment »

NYC Business Holiday Cards

Monday, December 5th, 2011

Whenever one thinks of the Winter Holidays in any big city, The Big Apple frequently comes to mind. It is difficult to visualize a far more photogenic metropolis that usually looks the very best with a mild covering of snowfall covering its buildings and parks.

Birchcraft Wall Street Holiday Card

Local firms, small and big, generally utilize a Nyc landmark as the backdrop for its annual greeting card. Typical scenarios might range from the New York City public library on 5th Avenue, the Empire State Building or many of the ponds in Central Park. The fact is, companies will frequently use greeting cards showcasing New York City scenes drawn by American painters. One printer that features an extensive collection of New York themed holiday cards is Birchcraft.

Birchcraft Rockefeller Center Greeting Card

Drawing from common winter scenes from several well-known painters, Birchcraft catches the essence of New York during the holiday season. Those New York City based companies looking for a holiday greeting card which catches the importance of the holidays in the The Big Apple should consider Birchcraft’s selection of cost effective holiday greeting cards.

When customizing your company holiday greeting card, small businesses will regularly add the names of company principals as opposed to the name of the company. Custom greetings may be customized on most holiday cards, so businesses are well-advised to spend time choosing a standardized greeting or creating a unique greeting.

For whatever reason, holiday cards with NYC winter images mirror the mood of the year and are also a fantastic vehicle to showcase your business in a constructive manner, especially if you have got a NYC-based firm.

With the sluggish economy, many printers are providing a number of promotional offers. Many organizations will provide promotional savings of anywhere from 20% to 50% off business cards through September 30th. Other companies offer free shipping and other promotional discounts.

This year, if you’re looking for a holiday greeting card with New York City winter scenes, Birchcraft is probably a good choice.

Sheila May is the owner of Therese Saint Clair and writes frequently about business holiday cards and holiday greeting cards.

Leave your comment »

Use your wedding day photo for your Holiday Photo Card

Sunday, December 4th, 2011

A great way to utilize your favorite wedding picture is with your annual Christmas card. It’s a great way to capture the joy of the wedding ceremony and share those happy memories again with your good friends. It is hard to visualize a much more fitting photo to celebrate your first year as a married couple.

Putnam Wedding Photo Christmas Card

Newly married couples are finding that their favorite wedding photograph performs double-duty when printed digitally on a Christmas card or attached to a Christmas photo card having an eye-catching frame to show off your photograph.

Should your wedding photo has been taken by a wedding photographer, you will likely require agreement from your photographer to reproduce the photo digitally on a photo greeting card. Alternatively, have your photographs commercially printed and mount them on Christmas photo greeting cards using adhesive tape that is usually already affixed to the photo card.

Even though it is certainly more convenient to imprint your holiday greeting card digitally, the print quality of commercially printed photographs is generally far superior. If you’re planning to use a photomount holiday greeting cards, 4”x 6” photographs normally work best. Most photo cards are created to accept photos in either a vertical or horizontal orientation.

Consumers generally have the option of selecting a greeting from several recommended by the printing company. With a lot of the better known printing firms, you may also supply your own customized greeting. When you are adding your family names, it’s traditional for the woman’s name to be first. In the case of a wedding photograph, it’s perceived as correct to add the date of the wedding.

If you are planning to use your wedding photograph this holiday season, there are quite a few printing and design companies you will want to take into account. Definitely, Crane & Co. and William Arthur offer both photomount and digitally imprinted photo greeting cards along with the Stationers Guild affiliate program with Printswell offers some cost-effective alternatives to print your wedding holiday photo card.

Sheila May is the owner of Therese Saint Clair and writes frequently about wedding invitations and holiday photo cards.

Leave your comment (4 Comments so far) »

Digital Holiday Photo Cards: Making the Right Choice

Tuesday, November 29th, 2011

Being a stationery store owner, I’m quite often asked if online digital Christmas holiday photo greeting cards are “a lot better” over 4″x 6″ pictures mounted on a customized holiday photo card. There actually is no straightforward response to this question, but I will share a few insights that might be useful to bear in mind when reaching final decision.

Although the print quality of digital prints has improved considerably, prints developed at photo centers have an advantage. This should not be unexpected since commercially printed photos are developed under the most desirable print conditions utilizing papers created specifically to produce uniform top quality photos. Though I’ve come across outstanding digital photographs utilizing high quality photo printers on treated papers, this printing technique should be left to professionals.with the appropriate printing and developing equipment.

Digitally-printed holiday personalized photo cards are usually cheaper than photographs placed on Christmas greeting cards. The price of digital photo cards is usually a result of the paper stock and uniqueness of the design and style the card templates. Although some photo cards look like commercially made mailers, several quality design companies have stunning window frames to call attention to your picture.

There exists a common misconception that “it is more convenient” decide on a digital Christmas card than a conventional photo-mount holiday greeting card. This is most definitely not the fact. Any time you make digital prints you possess an unlimited range of coloring choices. We have all too often seen the annoyance than sets-in when a buyer is confronted with so many design options to print their digital photographs. Engraved border photo frames from prominent printing company are typically of much higher quality compared to small design template alternatives offered by most online print companies.

William Arthur, two of the main holiday photo card designers and printers, offer the buyer deciding on a using photo-mounts or getting the photo imprinted electronically on the very same high quality paper stock. The cost of both Crane’s and William Arthur’s holiday photo card is identical irrespective of printing process is chosen. While the caliber of photo prints is superior to digitally reproduced pictures, printing your photo card digitally can save you time and $0.19 per photograph print.

To view the many printing choices offered, we recommend that you contact a Guild member store in your area to see which printing process works best for your family picture this holiday season.

Richard W. May
Therese Saint Clair

Leave your comment (3 Comments so far) »

Photomount or Digitally Printed Holiday Greeting Photo Cards?

Monday, November 28th, 2011

With all the ease of digital photography and breakthroughs in offset printing, this year a great number of households intend to digitally print family photographs directly on their seasonal Christmas card. What could be more convenient? Just upload your image to an internet printing company, choose a template, edit your image, click on the print button and your printed holiday cards are shipped to your residence.

William Arthur Holiday Photo Cards

This sounds like an idyllic scenario, but photography enthusiasts unwaveringly insist that digitally-imprinted holiday cards are certainly not nearly as attractive as pictures mounted on the greeting card. One knowledgeable stationery store owner and amateur photographer said, “Digitally produced holiday greeting cards simply don’t have the high-quality and print resolution of photos developed by a commercial printer. Some digital photo cards may be quite appealing, but when you compare them side-by-side, the actual difference is clear: Photo-mount holiday cards win hands-down.”

Not everyone would concur with this assessment, but plainly if you factor in the “efficiency factor” and lower overall cost, it’s no big surprise that consumers have migrated in the direction of digital holiday photo cards. “Let’s face it,” said this seasoned stationer, “you are getting a nice quality greeting card – perhaps not the best quality – but you avoid the hassle of mounting the pictures with adhesive tape.”

Given this change in consumer buying habits, leading printing firms have shifted rapidly to boost their digital printing capabilities. The truth is, industry leaders, Crane & Co. and William Arthur now offer clients the choice of printing their photo on the Christmas photo card or mounting their photographs on beautifully-crafted greeting cards – often embossed – with pre-applied adhesive tape.

To see the variations in both printing techniques, it’s wise to go to an experienced stationery store in your neighborhood to see printed examples personally. Whichever option works for you, a number of printing companies happen to be in the midst of their holiday card sale. Save anywhere for 20% to 50% by purchasing your holiday photo cards prior to the end of September.

Sheila May is the owner of Therese Saint Clair, a stationery store located in Greenwich, CT. She writes frequently about photo greeting cards and holiday greeting card trends.

Leave your comment »