The Stationers Guild

Posts Tagged ‘martha stewart living omnimedia’

Martha Stewart Wedding Invitations

Wednesday, May 27th, 2009

Martha Stewart Living Omnimedia (MSLO) in conjuction with Crane & Co. introduced a new wedding invitation line at last week’s National Stationery Show.  A suite of 24 invitation suites together with a brochure were distributed to Crane and Co.’s dealers late last week.   The new line was officially launched by Martha Stewart and Charles Kittredge, CEO of Crane & Co. on May 18th at the Rainbow Room in Rockefeller Center in New York.

Martha Stewart & Charles Kittredge

Martha Stewart & Charles Kittredge

The new line was prominently displayed at the Crane & Co. booth at the National Stationery Show.  The 24 invitation suites are comprised on invitations, save-the-date cards, response cards and supporting pieces in a range of attractive styles.  The collection is made from all-cotton tree-free and certified recycled papers. 

Martha Stewart at Crane & Co. Display

Martha Stewart at Crane & Co. Display

Crane dealers now have samples of the 24 invitation suites together with a brochure describing each style in more detail.  In a marked departure from previous releases by Crane & Co., prospective bridal couples may also download the Martha Stewart Wedding brochure (a pdf file, which requires a free download from Adobe Acrobat Reader) from the Crane & Co. website.

This attractive new line reaffirms Crane & Co.’s stylish design capabilities coupled with Martha Stewart’s characteristic good taste.  Found below are a couple of samples that may be found in Martha Stewart Stationery Weddings brochure:

Baluster Edge Wedding Suite

Baluster Edge Wedding Suite

 

Crown Ecru Wedding Invitation Suite

Crown Ecru Wedding Invitation Suite

Paper is a tactile experience and we encourage bridal couples to see the Martha Stewart Stationery Weddings samples at a Guild member store in your neighborhood.

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Crane & Co. confirms co-branding with Martha Stewart

Monday, March 30th, 2009

In an email message to their dealers, Crane & Co. confirmed that they will shortly launch a full line of co-branded social stationery products with Martha Stewart Living Omnimedia, Inc.  According to the email, the Martha Stewart Stationery Weddings ensemble will debut at the National Stationery Show in New York in mid-May. 

Crane’s message indicates that the Martha Stewart wedding stationery will feature 24 invitation suites comprised of wedding invitations, save-the-dates, and response cards reflecting Martha’s “unique style.”  Crane & Co.’s association with Martha Stewart follows similar co-branding initiatives with Kate Spade and Disney.  Orders from Crane dealers will only be accepted electronically through Crane & Co.’s proprietary Personalized Design Studio (PDS).

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